Gently massage into lather throughout hair and scalp.
Rinse well.
Repeat as necessary.
Follow with conditioning. Use either As I Am® Hydration Elation® Intensive Conditioning Treatment or As I Am® Leave-In Conditioner.
Use as needed on an intermittent basis with the other As I Am® cleansers: Cleansing Pudding+ Sulfate-Free Moisturizing Cleanser for the Hair & Scalp and Coconut CoWash Cleansing Conditioner.
Immediately after clarifying is the perfect time to experience intense conditioning with As I Am® Hydration Elation® Intensive Conditioner.
First, cleanse your hair with one of the As I Am® cleansers: Cleansing Pudding+ or Coconut CoWash.
Distribute Hydration Elation® throughout hair
Leave on 15 – 30 minutes, wearing a plastic cap.
Optional: Allow conditioner to penetrate under a warm hood dryer for the deepest treatment.
Remove cap, add a bit of water, and then carefully detangle hair.
Rinse thoroughly.
Treat your hair to an intensive conditioning treatment every 2 to 3 weeks (or even more frequently, depending upon the condition of your hair and what you do to it.
Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
Apply As I Am® Leave-In Conditioner liberally, according to instructions; This will help prevent flaking once hair is dry.
Apply Curling Jelly to detangled hair while it is still soaking wet, to small sections, from root to tip. Spray with water if hair begins to dry before you’re done.
To define your coils/curls, you may finger rake, comb through with a wide-toothed comb (Shingle), or finger style.
Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
Fluff, separate or arrange your coils to style, only after hair is completely dry.
For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair.
Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
Apply As I Am® Leave-In Conditioner liberally, according to instructions; This will help prevent flaking once hair is dry.
Apply Curling Jelly to detangled hair while it is still soaking wet, to small sections, from root to tip. Spray with water if hair begins to dry before you’re done.
To define your coils/curls, you may finger rake, comb through with a wide-toothed comb (Shingle), or finger style.
Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
Fluff, separate or arrange your coils to style, only after hair is completely dry.
For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair.
Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
Apply As I Am® Leave-In Conditioner liberally, according to instructions. This will help prevent flaking once hair is dry.
Apply Twist Defining Cream to detangled hair while it is wet, in small sections from root to tip, then twist away! Spray with water if hair begins to dry before you’re done.
Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
For twist outs, undo twists and separate, only after hair is completely dry.
For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair, daily or whenever needed.
You may use Twist Defining Cream for shingling, too, by combing it section-by-section through clean, detangled soaking wet hair with a wide-toothed comb. Dry thoroughly before manually fluffing and separating for style.
Produces shiny, well-defined twists and twist outs
Produces strong, lasting definition
Minimizes frizz and maximizes smoothness
Hydrates dry hair
Helps promote healthy hair growth from the follicular level
Helps prevent shedding and thinning
Usage:
Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
Apply As I Am® Leave-In Conditioner liberally, according to instructions. This will help prevent flaking once hair is dry.
Apply Twist Defining Cream to detangled hair while it is wet, in small sections from root to tip, then twist away! Spray with water if hair begins to dry before you’re done.
Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
For twist outs, undo twists and separate, only after hair is completely dry.
For added moisture, scrunch Moisture Milk or DoubleButter® Cream onto hair, daily or whenever needed.
You may use Twist Defining Cream for shingling, too, by combing it section-by-section through clean, detangled soaking wet hair with a wide-toothed comb. Dry thoroughly before manually fluffing and separating for style.
